Durable says that its Computer Cleaning Month is in full swing and it is delighted to report another successful start to the campaign.

The campaign, which evolved from a week to a month for the first time this year, continues to receive massive support from trade partners who have once again fully embraced the exciting marketing support tools available, says the company. The online campaign including Facebook, Twitter, YouTube and a dedicated blog site have witnessed a huge increase in followers and interactions with computer users wanting to find out more about cleaning their technology.

Stewart Anderson, VP of Marketing at DURABLE comments “We have been really pleased with the amount of interest and information requests we’ve had from consumers through our social media sites. We revamped the Computer Cleaning Month® website to launch the month long campaign and included lots of new information such as ‘How to Clean’ videos, easy access to our blogs as well as new characters and research that has been really well received. We are exhibiting at the Office Show this week and are looking forward to talking to the visitors about keeping their computer equipment hygienically clean”.