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03.10
14:03:44
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Strategic move for Yener toward Europe - Turkey
Envelopes manufacturer Yener invested a lot to increase its productivity by 30%. Nonetheless its production capacity is developed thanks to its new factory but its machinery will be transformed to bring more added value to their products.
The strategy to decide should rely 50% on strengthening its position in Turkey and 50% by coming orders in Western Europe. Thanks to the fructuous last Sourcing & Innovation Days event, European envelopes contractors should pave the way for Yener to extend its European export area.
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