Pentel has appointed Stephan Woischnik as new sales manager for Germany and Austria.

53-year-old Woischnik has taken on the overall direction for sales activities both for the Office products and Pentel Arts portfolios, replacing Hans-Peter Messerschmidt, who retired this summer.

Woischnik was previously Key Account Manager at the Japanese writing instrument manufacturer. His primary task is to further develop Pentel’s business with wholesalers and retailers, as well as the optimisation of the Pentel sales structures in Germany and Austria. In his role as sales manager, he will report to Managing Director Satoshi Ohio.