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25.01 09:20:44

New structure for Kaut-Bullinger - Germany

Kaut-Bullinger will now market all its businesses under 'Kaut-Bullinger', maintaining Kabuco for its own brand products.

 

According to Managing Director Johannes Peter Martin, many customers did not know the connection between Kaut-Bullinger (retail) and Kabuco (B2B) so valuable synergies could not be used.

 

Kaut-Bullinger’s four divisions are now named: Kaut-Bullinger Büro-Fachgeschäfte for retail, Kaut-Bullinger Büro-Systemhaus for the office, Kaut-Bullinger Bürobedarf for office equipment and Kaut-Bullinger Büro-Express for its mail delivery business.

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