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01.08 07:53:45

Konica Minolta SA joins rhino conservation fight - South Africa

The past three years have seen an alarming rise in rhino poaching in South Africa, caused by the illegal demand for rhino horn, with more than 300 of these animals killed in 2010 alone. This figure is more than double that of 2009. So far this year, South Africa has lost at least 287, including 16 or more critically endangered black rhinos.


In an effort to curb this brutality, Bidvest company Konica Minolta South Africa is supporting the World Wide Fund for Nature’s (WWF) rhino conservation work. For 50 years WWF has worked to strategically protect the continent’s rhino populations. Thanks to its conservation efforts, rhinos are now recovering in many African landscapes. But rhino conservation is expensive and ongoing, and poaching remains a constant threat in spite of efforts on the ground to defend rhinos.


Konica Minolta South Africa will be donating R100 for every bizhub multifunctional device sold for the next year to WWF’s rhino conservation work. “With the number of bizhubs sold last year, this will equate to a substantial monetary donation that we hope will be well in excess of R1 million towards WWF’s work in this area,” says Andrew Griffith, product manager for office products at Konica Minolta South Africa.

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