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05.02
12:03:49

Dresz launch stretchable bookcover - Netherlands (the)

Covering books... Don't waste your time anymore! Dutch Back to School products importer and distributor, Dresz launched its new stretchable book cover on the European market at PaperWorld 2008. Dresz, formed in 2007, has the European licence for the patented product.
 
The textile bookcover stretches to fit most common books, agendas and albums. As well as its ease-of-use, one of the advantages of the textile material compared with conventional paper covers is that it is washable. It has been a success in the Dutch market, where it was introduced last summer.
 
Company representative, Sabrina van Tuyl, told ISG that the objective in 2008 is to spread sales outside of the Netherlands into the rest of Europe.

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