ALBA, hosted International Partners Meeting 2012, receiving over 25 professionals in the office products market from all-across Europe in Clichy, Paris, January 19-20.

The meeting featured a dynamic discussion about the products, new innovations and the emerging projects to address new market trends. The French company used the meeting to energize its network and to challenge the partners to develop their strategy and future progress in their local markets: France, Belgium, United Kingdom, the Netherlands, Denmark, Spain, Italy, Germany, Czech Republic, Bosnia Herzegovina, Hungary and Russia.

The ALBA International Partners Meeting focused the way the company’s products and novelties meet the market demands, being distributor’s optimization necessities or end-consumer needs. The conference included therefore three extensive sessions dedicated to discussing the potential of all ALBA office welcoming products: from the coat stands ranges, the literature displays, signage products, clocks, to the lightning products, postal scales and mailing, desk accessories, chairs and floor accessories.

The participants reinforced the general market opinion regarding the main assets of ALBA products, as being the original and fresh design, the careful finishing, the quality of raw materials and the rigorously controlled production process.