AF International, specialist suppliers of ICT cleaning products to the office market, are launching an unique range of environmentally-friendly cleaning solutions for the entertainment gaming industry at Paperworld Frankfurt 2010 (Hall 4.0 / Stand C22).

The new range will target the users of hand held gaming units like the Nintendo DS Lite, Wii and Sony PSP in addition to the home games console units i.e. Playstations and X-Box and a wide variety of their accompanying accessories. This new range has been developed to encourage more regular cleaning and sanitising of all types of game units and gaming accessories, and marks a major initiative by AF to promote better standards of health and hygiene wherever this type of equipment is used. In addition, AF wishes to encourage end-users to make more environmentally aware purchasing choice and be conscious of cleanliness even when having fun.

"We have long been advocating better standards of cleanliness in the office environment and the traditional office market has responded well to this", says Ron Jakeman, Managing Director of AF International. "With the launch of our new, entertainment gaming range, we are able to expand our campaign into the home market with products that will offer dealers and retailers a unique range and value, safe in the knowledge that their choices do not adversely affect the environment".